PRESS RELEASE

Jimmy Jazz Selects 7thonline's Retail Merchandise and Assortment Solution to Support Rapid Expansion
Increased Sales and Improved Margins Realized by Localized Demand Driven Assortments

New York, NY – May 1, 2012 – 7thonline, the leading provider of cross channel merchandise planning and assortment management to the retail and wholesale industry, today announced that Jimmy Jazz, a multi-channel urban fashion retailer with over 170 stores and an award winning clothing/sneaker website, has selected 7thonline Merchandise and Assortment Management to increase productivity of its inventory and merchandising process. This includes merchandise financial planning, visual and analytical assortment planning, in-season OTB management and demand forecasting, with embedded business intelligence based on powerful optimization engines.

“With 7thonline, we expect improved profits and product margins by executing localized, demand-driven store assortments,” said Jimmy Khezrie, President & Founder of Jimmy Jazz. “We will be able to move to a proactive buying model, with better visibility into inventory utilization and store demand ensuring a greater experience for our customers.”

“We are excited to work with a fast growing, progressive multi-channel retailer like Jimmy Jazz,” stated Louise Chazen, President of 7thonline. “Our proven ability to support and help retail organizations during expansion in all channels with our deep industry expertise and leading edge solutions is what 7thonline is all about.”

About Jimmy Jazz
Today, Jimmy Jazz has over 170 stores on major streets and malls in the eastern United States, which includes over 30 in the New York Metro area. JimmyJazz.com is an award winning website that was launched in summer 2009. The website and stores feature premier lifestyle brands including Rocawear, Akademiks, Baby Phat, Coogi, Adidas Originals, Creative Recreation and Nike, to name a few. In addition to easy and convenient shopping, JimmyJazz.com is updated on a daily basis with the most current urban lifestyle content available, making our web store an all-in-one destination for shopping and entertainment. For more information, please visit www.JimmyJazz.com.

About 7thonline
7thonline is the leading provider of cross channel merchandise and assortment management solutions to the retail and wholesale industry. The company's cloud and enterprise software enables more effective planning, demand forecasting, and optimization for global and fast growing brands. 7thonline's embedded business intelligence and analytics offer multi-channel inventory visibility for retailers, eCommerce, and vendors allowing for greater operational performance, increased sales, reduced markdowns, and improved margins. Customers include G-III Apparel Group, GRI Retail Group, Michael Kors, Nautica, Oakley, Patagonia, Phillips-Van Heusen, Under Armour, VF, and others. 7thonline is headquartered in New York City with global offices. For more information, please visit www.7thonline.com.